TOG24 was founded by Donald Ward in West Yorkshire in 1958. “Big D” had been apprenticed as a millwright, repairing the looms of the then flourishing textile industry around Dewsbury, and by the late 50’s he’d learnt enough to set up on his own.
Based in the Spen Valley town of Heckmondwike, TOG24 initially produced footwear, branched into sports bags and football kits in the 70’s before finally landing on waterproofs and fleeces. As the brand grew in popularity skiwear and casual clothing were added.
TOG24 stands for “Truth Over Glory Everyday”. We’re not about the “Glory” side of the outdoors; Planting flags on mountains or skiing down sheer ice walls, we’re about the “True” outdoors that everybody can be involved with; walking with friends to the pub or skiing with the family to a bar.
More Women's stores
